“Top of Mind” with new Prospects and Existing Customers

Attending trade shows and exhibitions lets your customers know that you are still performing well and may even be stronger than your competitors. Many competitors will reduce marketing spend so it is a great opportunity to gain more customers. Statistics show that these customers will remain loyal through the boom years.

Sell More Product

With a downturn in the economy, it is important to maximize your revenue. Trade shows are an excellent way to tap directly in with your clients and close sales with them.

Higher Quality Visitors

It may be a downturn, but the prospects and customers who attend the event will be more focused on the event than the past years. Companies cant afford to send all staff, so decision makers and key representatives will attend instead.

Better Trade Show Stand Position

Less competition means opportunities for better trade show booth locations that may have been taken up by competitors.