Your Market Stall or Shopping Centre Kiosk Needs a Facebook Page

As the wave of social media continues to make its way into our lives, it may seem that more and more businesses are asking you to “Like us on Facebook”. Why? Do they know something you don’t? With the amazing popularity of Facebook, is it actually worth the time to create a Facebook page for your business and maintain it? Read the following reasons why the answer is a definitive ...

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Market to Your Shopping Centre Kiosk to Women

Does your shopping centre kiosk have a product or service that caters to women? Today’s women has many demands on her and her time, including a job, household management, child care and more. She needs a fast, easy and convenient service. If your kiosk can find ways to accommodate the needs of women, significant sales will be your reward. Here’s some ideas to get started: Make your ...

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Four things you need to know about the way trade shows are changing

Change is inevitable, and trade shows are no exception. As with any change, there are challenges, but there are also opportunities. Here is what you need to know now.   1. Technology is here to stay The exhibition industry is captivated by technology, which is having an impact on the way that people experience the shows as attendees. This change is here to stay for the long term, des...

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Small Exhibitions, Big Opportunities

It’s always good to look for the positive in any situation. While on the surface, it may seem that small exhibitions may be a problem, they are quite the opposite. In fact, for the more opportunistic exhibition marketer, they can be a powerful tool. A positive approach can get you even more value out of a small exhibition than many larger shows.   A small audience can mean big connect...

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Shopping for a Portable Display Solution? Here are 5 tips to Consider.

When shopping for anything these days, we are overwhelmed with information and options. It can be so difficult to know what solution is really best for your company. Here is a list of 5 criteria to help you shop for the right portable display and find the right solution for you.   1. How portable is it really? If you’re transporting your display, whether nationally or internati...

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Five Key Ways to Maximise your Exhibition Results

To achieve sustainable results business owners need to plan a way to make their objectives a priority and their vision a reality, and exhibition marketing is no exception. If you want to outshine your competitors you need to get serious about your marketing agenda. The following tips are worth considering for the best audience impact, and overall return on investment.   See if his...

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Quick Shopping Centre Display Tips

Appearance is everything when it comes to attracting customers, but it can be difficult to know where to start. Here are six quick shopping centre decoration tips to get you on your way.   Choose a colour scheme for your shopping centre kiosk, and make sure your decorations match that theme. The first place you should look to find your colour scheme is your display signage, and in...

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Use Social Media to Enhance your Exhibition Presence

Keeping your social media pages updated and engaging can be daunting, but social media is a valuable tool that can drastically improve your exhibition performance. Social media gives your followers a way to connect with your company, on both an professional and personal level. Read to for two easy ways to use social media to improve your exhibition experience.   Get promoting! Exhib...

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Stand out at your next exhibition with great demos

A great demo is memorable. The top two reasons for remembering exhibits, ‘brand awareness’ and ‘product interest’ depend on what your company has done outside the exhibition arena. Good product demonstrations take advantage of the interactive, face to face environment, and set you apart from companies who just sit there.   Here are seven elements that make a great de...

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